Heathrow is giving up-and-coming British musical acts a unique platform this summer on the new ‘Heathrow Introducing’ stage in Terminal 5. The stage has been curated in partnership with global music community Sofar Sounds, renowned for launching the careers of stars including Billie Eilish and Leon Bridges. Sofar Sounds has worked with Heathrow to curate a diverse line-up of emerging artists, spanning pop, jazz, folk, RnB, soul and rock.
“Heathrow has long been hailed as the UK’s gateway to the world,” said Tonia Fielding, Director of Services, Heathrow. “We’re proud that we’re providing people from around the globe the chance to experience the best of Britain’s emerging musical talent and a taste of UK culture from the moment they reach the airport, while helping British talent supercharge their careers at the same time. We’re gearing up for the busiest summer on record, meaning we can give artists on the Heathrow Introducing stage massive audiences to play to. As we strive to be an extraordinary airport, delivering the best travel experience in the UK, initiatives like this support our commitment to culture, innovation and excellence.”
Karoline Komolafe of Sofar Sounds commented: “The Heathrow Introducing stage isn’t just about providing entertainment, it’s about propelling careers to new heights. It’s a game-changer for those aiming to break into the industry, especially with festival season at its peak, offering exposure to execs travelling through the hub – you can only get this at Heathrow. We’ve loved picking out who we think are the most promising and genuinely exciting acts that are starting out right now, and I think Heathrow passengers are going to have a brilliant time at the gigs.”