Alaska Airlines has opened a new lounge at San Francisco International Airport’s Harvey Milk Terminal 1. The modern and spacious 11,000 square foot space delivers on the airline’s promise to enhance its network of lounges and offers a pre-flight experience with a welcoming West Coast vibe, open spaces bathed in natural light and warm finishes.
“Today’s unveiling of our elegantly designed Lounge at SFO represents the culmination of over two years of dedicated commitment to enhance the way we care for our guests,” said Sangita Woerner, Senior Vice President of Marketing and Guest Experience, Alaska Airlines. “Our lounges redefine the premium travel experience, providing top-tier amenities and ample space to escape the hustle and bustle of the airport, whether you’re travelling with Alaska or our oneworld and global airline partners.”
Upon entering the SFO lounge, guests are transported to a tranquil retreat. Savour hand-crafted espresso beverages from the barista station or enjoy a refreshing local craft brew and a glass of West Coast wine from the contemporary bar. The space exudes sophistication with sleek, stylish details balanced with an inviting atmosphere for travellers to unwind.
For our guests with time to refuel, they’ll be able to indulge on a complimentary selection of food and beverages designed to satisfy every palate, including the popular sourdough bread & spreads and candy jars that carry local San Francisco Bay Area favourite sweets. The made-to-order pancake machine has become such a beloved attraction for travellers of all ages that Alaska Airlines has added one more for a total of two in the space.
The SFO lounge stands as Alaska Airlines’ largest in California with 55% more seating compared to its previous lounge at Terminal 2, complete with plug-in outlets for charging devices at nearly every seat. Each nook is thoughtfully designed, including a space for travellers with just a few minutes to recharge and Signature Loungers positioned by floor-to-ceiling windows for relaxation with a view. For the first time, the airline has installed TalkBox booths to provide the ultimate privacy for calls or meetings.
Hear more from Alaska Airlines at FTE Global – the “CES of Aviation” – taking place in Los Angeles on 28-30 October 2024. Natalie Bowman, Managing Director, Product & Digital Experience, Alaska Airlines, is speaking in the ‘FTE AI Symposium’ with a case study titled ‘How will Alaska Airlines use AI to increase productivity, transform customer experiences, streamline operations, remove manual toll and drive revenues, and what can it learn from those efforts?’
Kristin Olsen, Director of Product Management, Travel Experience Guest Digital Technology, Alaska Airlines, is joining the ‘Digital Identity & Biometrics Symposium – building compelling business cases for a global industry roll-out’.
Meanwhile, Amanda Matlock, Principal Product Manager for Accessibility, Alaska Airlines, is participating in the ‘FTE Accessibility Symposium’.
Register for FTE Global 2024 >>
