United Airlines has announced a new partnership with identity company CLEAR to deliver innovative experience for customers from curb-to-gate.
The partnership includes free or discounted CLEAR membership pricing for U.S.-based MileagePlus members. CLEAR and United are now offering free CLEAR membership for Global Services and Premier 1K members. In addition, Premier Platinum, Gold and Silver members as well as most United credit card members receive a discounted membership rate of $109 while all other MileagePlus members are eligible for a discounted offer of $119 per year. An annual CLEAR membership retails for $179.
United is also making a strategic equity investment in CLEAR that will support the company’s growth, including bringing CLEAR to the airline’s hubs at Newark Liberty International Airport and Houston George Bush Intercontinental Airport starting later this summer.
Moreover, United is also supporting CLEAR’s efforts with the City of Chicago to open CLEAR lanes at Chicago O’Hare in the coming months. CLEAR already operates at United’s hubs in Denver, Los Angeles, San Francisco and Washington Dulles.
“Our new partnership with CLEAR is another proof point of how we are always looking to improve travelling with United, in this case by making the airport experience more convenient for customers,” said Luc Bondar, Vice President of Loyalty and President of MileagePlus at United. “CLEAR’s secure and seamless biometric security option creates an expedited travel experience that many of our frequent flyers already use and love. We’re excited to partner with CLEAR to expand their presence at our hub airports and to provide all MileagePlus members with either free or deeply discounted memberships.”
“It is an incredibly exciting time in the travel industry and we’re thrilled to partner with United to deliver easier and more predictable experiences from curb-to-gate and beyond,” said Caryn Seidman Becker, CLEAR’s Chairman and Chief Executive Officer. “Our shared focus on the customer experience will enable us to reduce friction at every touchpoint and help travellers enjoy more of what they love.”