APEX FTE Ancillary & Retailing 10-12 June 2025, Dublin

VISIT

Why Visit APEX FTE Ancillary & Retailing?

APEX FTE Ancillary & Retailing will help air transport stakeholders tap into the latest digital developments to become fully-fledged retailers. The conference and exhibition will help you forge new partnerships with airlines, airports, OTA’s, technology companies, service providers, brands and destination agents to identify new revenue streams and add value to the customer experience. Attendees can benchmark and learn from examples of best practice in the conference, demo the latest concepts & solutions in the exhibition, and network with like-minded industry peers.


Who Visits?

If you are responsible for commercial optimisation & growth, ancillary revenue, merchandising, distribution or retail, you should be attending APEX FTE Ancillary & Retailing. You can expect to meet with full-service airlines, low-cost carriers, airport operators, OTA’s, industry vendors, technology giants, tour operators, retailers, hotel groups, lounge operators and more.

Learn more about the FTE Dublin Attendee Engagement Platform

FTE EMEA and FTE Ancillary & Retailing 2023 in numbers

Attendees by region

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650

Registrations

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239

Airline representatives

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83

Airport representatives

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86

Speakers delivering industry insights

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55

Countries attended

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639

Meetings between exhibitors and industry decision-makers via event app

TURBO-CHARGED NETWORKING

POWERED BY OUR ATTENDEE ENGAGEMENT PLATFORM - Swapcard

The personalised One-to-One Meeting System will once more be at the epicentre of the FTE Dublin show.

A recent FTE Dublin show facilitated 639 onsite meetings – attendees will be able to use this system ahead of the event to connect with the very companies that can help them redefine their passenger experience and business performance strategies.

Learn more about the FTE Dublin Attendee Engagement Platform

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APEX FTE EMEA and Ancillary & Retailing 2025 Speakers Include:


Austin Sheppard

Austin Sheppard

VP Engineering for Trips

Booking.com

Eric Pateman

Eric Pateman

Vice President, Passenger Experience and Chief Experience Officer

Vancouver Airport Authority

Jonathan Pollard

Jonathan Pollard

Chief Commercial Officer

Gatwick Airport

Baris Findik

Baris Findik

Chief Technology Officer

Pegasus Airlines

Guðmundur Daði Rúnarsson

Guðmundur Daði Rúnarsson

CCO and Airport Development Officer

Keflavik Airport

Martin Jones

Martin Jones

CEO

CAVU

Sonja Arnorsdottir

Sonja Arnorsdottir

Chief Commercial Officer

PLAY Airlines

Tanya McCaffrey

Tanya McCaffrey

Head of Ancillary Products

Virgin Australia

Johannes Noack

Johannes Noack

Product Manager eCommerce

Fraport AG

Greg O’Gorman

Greg O’Gorman

Director of Ancillary Revenue

Ryanair

Tiddo Veldhuis

Tiddo Veldhuis

VP Offer Management & Ancillaries

Air France KLM

Surya Kuchibotla

Surya Kuchibotla

VP eCommerce, Ancillary & Retailing

Oman Air

David Turton

David Turton

Chief Technology Officer

Branchspace – digital reinvented

Eric Leopold

Eric Leopold

Founder

Threedot

Ruairí Kell

Ruairí Kell

Head of Innovation

daa Labs

Dr Jost Daft

Dr Jost Daft

Head of Order Transformation

Lufthansa Group

Giovanni Gennaro

Giovanni Gennaro

Head of Open Innovation

Aeroporti di Roma

Yorick Buys

Yorick Buys

Head of Baggage

Brussels Airport

John Hurley

John Hurley

Chief Technology Officer

Ryanair

Tom Kelly

Tom Kelly

Director – Ground Operations

Ryanair

Sinead Quinn

Sinead Quinn

Director of Inflight

Ryanair

Darin Juby

Darin Juby

Head of Transformation

Future Travel Experience

Nawaf A. Alzadjali

Nawaf A. Alzadjali

Senior Director – Customer Experience

Riyadh Airports Company

Juan Pablo Lafosse

Juan Pablo Lafosse

CEO

TravelX

Nolan Hough

Nolan Hough

Chief Growth Officer

CAVU

Bjørn Hjelle

Bjørn Hjelle

Chief Technology Officer

BagID

Pablo Lopez Loeches

Pablo Lopez Loeches

Head of Ideation & Entrepreneurship

Aena

Kevin Kleist

Kevin Kleist

Head of Emerging Trends

Southwest Airlines

Rahel de Vriend

Rahel de Vriend

Head of Innovation Research & Scouting

TNW Programs

Javed Malik

Javed Malik

Former COO, AirAsia Group; former COO, BLR Airport; and Founder

Bytes not Bricks

Andrew Price

Andrew Price

Aviation Consultant

Opermium

Hakan Sögüt

Hakan Sögüt

SVP Customer Solutions

Turkish Airlines Technology

Daniel Coleman

Daniel Coleman

CEO & Founder

Future Travel Experience

Dr. Joe Leader

Dr. Joe Leader

CEO

APEX/IFSA

Albert Jan Prevoo

Albert Jan Prevoo

Director Innovation (Travel Retail)

nlmtd

Ryan Ghee

Ryan Ghee

Chief Operating Officer

Future Travel Experience

Silvia Rey Abeijón

Silvia Rey Abeijón

Innovator, Innovation Hub

Royal Schiphol Group

Asteris Apostolidis

Asteris Apostolidis

Senior Lead, Technical Innovation & Emerging Technologies

KLM Royal Dutch Airlines

Ross Falconer

Ross Falconer

Head of Content

Future Travel Experience

Enda Kavanagh

Enda Kavanagh

Product Manager (Inflight Customer Experience)

Aer Lingus

Rany Francois-Marie Saad

Rany Francois-Marie Saad

CEO, AirIveria; Lecturer, INSEAD; and Advisory Board Member

Global Airlines

Kevin O’Shaughnessy

Kevin O’Shaughnessy

Founder

CityHook · Indigo

Antonio Penim

Antonio Penim

Airline Engagement Director

Airline Passenger Experience Association (APEX)

Ella Alkalay Schreiber

Ella Alkalay Schreiber

SVP & GM of Fintech

Hopper Technology Solutions

Nick Ashton

Nick Ashton

Global Airline Lead

Protect Group

2024 video highlights

2023 video highlights

2022 video highlights

2018 video highlights

2017 video highlights

Why be part of APEX FTE Ancillary & Retailing?

Exhibitor & Delegate Testimonials

“I think it’s a great event and it’s just a great platform to discover lots of different ideas out there. We as an airline can take advantage of some of these ideas and work together with our partners to bring some of them to life.”

Robert Carey, President, Wizz Air

“We have had a wonderful experience. This is our first time exhibiting at FTE Dublin. The quality of people that we have met has been superb. It is one of the first events we have been to where there is a real social aspect to it. What FTE puts on outside of the actual conferences and exhibition is really engaging.”

Mike Bathard, Managing Director, beSIM Global

“Ancillary growth is imperative for all airlines, and digital is the great enabler to achieving that. However, many new collaborations must be forged between stakeholders to deliver the passenger the right offer at the right moment to enhance customer experiences and increase profitability at every stage of the passenger journey, whether that be through a mobile device or an IFE screen. FTE is working hard, and creatively, to bring those stakeholders together to learn best practice and forge new partnerships, and I am pleased to support their efforts.”

Juha Jarvinen, CCO, Virgin Atlantic

“We very much enjoy coming to Dublin for FTE EMEA and FTE Ancillary & Retailing. We have had a good event, speaking to exactly the right people. It is everything we hoped for. The social events are of paramount importance. In the exhibition we have serious talks about business and our vision, then the social events really give a different aspect to the event – you are able to converse with people on a different level in a more relaxed atmosphere.”

Jasper Quak, Managing Director, BAGTAG

“I have been very happy being here. We have had a good audience with lots of nice meetings and relevant people. The social aspect of the event has been very nice – the opportunities have been there to meet people, and everyone has been in good spirits. The conference content has been well tailored. Will we attend again? The immediate answer is yes.”

Christian Baillet, CEO, SimpleVisa

“The event will give us an insight on where we stand, how Covid has changed certain frameworks and should give us food for thought of how to handle the challenges in the future of the retail and F&B world. Come and join the FTE Event in Dublin and be inspired.”

Philipp Ahrens, Senior Vice President Center Management, Vienna Airport

“I think the event has been very easy-going and a very warm atmosphere so it has been very easy to connect with everybody here. The programme has been very well structured with a good mix of presentations, but also I had some time to look at the expo and meet with people. The Gala Evening was very impressive. We are also very grateful for the Ancillary Award that goes to my team.”

Tiina Tissari, Vice President, Customer Experience and Products, Finnair

“It is the second time that we have exhibited at FTE Dublin and it has been fantastic. I think the conference subjects have been really interesting and topical. The networking has been fantastic, with good conversations and good individuals to meet from across different areas of the travel sector.”

Jennifer Koontz, Assistant Vice President European Airport Properties & Relations, Enterprise Holdings

There is so much we need to understand now about what the future consumer and airport ecosystem looks like, and FTE Ancillary & Retailing is the perfect forum to bring all stakeholders together at this key moment of the recovery to reimagine how we innovate, and collaborate, for the benefit of our passengers, and our businesses.”

Jayne Wear, Head of Commercial Products & Transport, Auckland Airport

“We are very humbled and proud to have won the FTE EMEA Startup Innovation Award here, which is a great milestone for us. We have met a number of interesting people here and had many good conversations. Our priority has been to meet the many airlines here, which is our channel to market. We have had some good conversations and now our job is to transform those conversations into real business. We’re very pleased to have been here at the event and pleased with the quality of visitors we saw. Another nice element has been to network with our start-up peers. It’s also very good from the perspective of airline and airport contacts – it’s nice to have a broad ecosystem here. We as SimpleVisa would be most pleased to come back to the Future Travel Experience events.”

Christian Baillet, CEO SimpleVisa

“Epic. We’ve got 13 solid leads from big airlines. The networking tool is awesome. We do a lot of trade shows and I have to say the 1-2-1 networking tool has made a big difference.”

Al Tredinnick, Business Development Manager, 15below

“It is the second time that we have exhibited at FTE Dublin and it has been fantastic. I think the conference subjects have been really interesting and topical. The networking has been fantastic, with good conversations and good individuals to meet from across different areas of the travel sector.”

Jennifer Koontz, Assistant Vice President European Airport Properties & Relations, Enterprise Holdings

“FTE Dublin 2023 has been great. We have been able to speak with a lot of existing customers plus prospective ones. I think most importantly, what is very good about FTE is it creates a forum where we can discuss with airlines and other technology vendors the future of real customer experiences. It is very nice to meet people in an unconstrained social environment, connect and forge relationships that will hopefully lead to partnerships in the near future.”

Alex Mans, Founder & CEO, FLYR Labs

“It has been a great event. The diverse range of exhibitors is also nice to see, including the start-ups and disruptors, which provide food for thought as to how the industry is evolving. The networking is excellent – it has been good to catch up with people I have met through previous FTE events and also meet many new contacts. I have attended for many years and always found it among the most interesting and relevant events for what I do.”

Chris Annetts, Chief Strategy Officer, Heathrow

“The experience here at FTE Dublin has been great. We arrived on the first night and had the FTE Ice Breaker – there was great music and lots of people talking to each other, which was very friendly. The conference sessions were very good as well. We have had a lot of people visiting the exhibition booth – everyone is very interested in new technology and I think we will get a lot out of it.”

Brad Stein, VP Global Solutions Consulting, PolyAI

“This is our first FTE event, so it has been such an exciting experience for us. The decision-makers are here at the event – it is nice to have meetings with people who can actually do things. It was very easy to arrange meetings beforehand – the app was super great. People are actually really active in the app, which I found refreshing. There has been a great energy here. It has been very much worth it.”

Lauren Koenig, Chief Marketing Officer, CELITECH

“It has been a great experience for us. It is our first time attending and exhibiting as CAVU here at FTE Dublin. We have had a great time and the networking has been great with some very valuable meetings and hopefully some good conversations to continue from them. We are really pleased with our stand location. We have had some great walk-ups and scheduled meetings – the team have had a very busy few days, so we are very happy.”

Paige Smith, Business Development Manager, CAVU

“This is my first time attending an FTE event. The difference between this event and other events is the quality of people. The meetings we have had over the last few days have all been with decision-makers with buying power – for us, that is what makes the difference.”

Robert Ardino, Vice President, Blue Ribbon Bags

“We’re very happy. It’s been one of the best shows for us so far as it’s been very focused. We had a lot of meetings set up before the show and I think we’ve had more than 20 airline meetings, and we’ve received very good feedback.”

Diego Cachero Rodriguez, CEO, 3D SeatMapVR

“It’s been amazing. The social events have been amazing. People have brought some good energy. We’ve seen a lot of interesting exhibitors here as well, which is really promising for us as an ancillary aggregator. We’ve been engaging with interest from the airlines, but also looking at innovations here and how we can potentially adopt them into what we are offering airlines. It’s certainly been worthwhile and is an event we’ll continue to attend in the future.”

Heinrich Brand, Co-founder & COO, Hepstar

“We’ve had a lot of activity at our booth, which means we can engage very well with lots of airlines who are interested in what we want to talk about. The event has been a great networking opportunity – we’ve met lots of people and had lots of discussions. There are many events in the calendar and we have to focus on the ones that matter – this one definitely makes sense because there’s an ancillary track and that’s a key part of our portfolio, so we’ll definitely be back.”

Dominic Matthews, Sales Director, FLYR Labs

“We’ve had two great days meeting industry colleagues and peers and of course lots of airlines from all over Europe, as well as the Americas. So, it’s been really valuable and great to be meeting our airline colleagues in person. There have been lots of great sessions and lots of great insights from airlines as well on their recovery and how they’re using digital, and the investment in digital retail, to really amplify their recovery now as we’re post-COVID.”

Kathrina Gallogly, Director of Marketing, Datalex

“The opportunities to connect and network with people here at FTE Dublin have been incredible – there are so many opportunities, not just walking around the exhibition hall, but also in the evenings at the social events. Those opportunities to forge new relationships and reacquaint with old contacts have been incredible. This is certainly an event that we will come back to and we’ll also look at the other FTE events around the world.”

Ed Thorne, Global Marketing Director, Airport Dimensions

“It was brilliant to attend FTE Dublin. It was a pleasure to meet many contacts – it was very beneficial for me. The conferences were very interesting and definitely addressed the right topics. The exhibition has also been amazing – it’s been interesting to meet with the start-ups. The networking has been brilliant and the venues for the social events were very nice, especially for people visiting Dublin for the first time. The networking is the most important thing about the event. I’m definitely looking forward to coming back to FTE Dublin next year.”

Nicol Seifertová, e-Commerce Manager, Prague Airport

Register today – Free for airlines and low-cost for airports

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Co-located with APEX FTE EMEA

This show is a gathering of air transport’s digital and innovation leaders, creative designers and progressive minds, who will inspire one another and reimagine travel together.

Visit APEX FTE EMEA website >>
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Future Travel Experience APEX Ancillary & Retailing

Future Travel Experience APEX Ancillary & Retailing will be co-located with APEX FTE EMEA.

Date: - June 2025

Location: RDS, Merrion Road, Ballsbridge, Dublin 4, Ireland

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