Cathay Pacific is collaborating with FlightPath3D to launch an experience that seamlessly blends flight tracking with the airline’s inflight entertainment (IFE). Called ‘My Journey’, the innovative integrated graphic user interface (GUI) incorporates a customised welcome experience, flight preview mode, and inflight exploration.
‘My Journey’ combines real-time flight paths and map layers – enabled by FlightPath3D’s API toolkit and widgets – to create a captivating journey preview. The fluid transition from the interactive flight journey to the rest of the IFE system is designed to create a rich experience free of friction, providing passengers with a personalised, game-like flight path preview.
“We’ve transformed the typical journey into an interactive adventure, enhancing our passengers’ experience in the skies,” said Mavis Keung, Customer Experience Manager, Cathay Pacific. “This initiative cements Cathay Pacific’s role as an innovator, delivering a travel experience that’s both engaging and intuitively designed for our passengers.”
As part of the collaboration, FlightPath3D has enhanced the travel experience with a child-centric map, blending shared values of thoughtfulness and innovation. Designed for the youngest travellers, it turns inflight navigation into an engaging world of vibrant symbols and playful global animals, enriching every journey with fun and learning.
Initially launched on Cathay Pacific’s A350 aircraft, the airline is set to expand this innovation to its 777 and A321 aircraft.
“We are incredibly proud that Cathay Pacific leveraged our API toolkit and widgets to reinvent the inflight experience with this integrated GUI,” said Boris Veksler, CEO, FlightPath3D. “By providing our cutting-edge technology, we have seen our vision come to life in a uniquely configured, intuitive interface. It’s a milestone in our commitment to reshaping how passengers interact with their journey.”
