Delta Sync seatback has now been introduced on more than 330 Delta aircraft for a personalised experience that makes the airline’s seatback screens feel more like a smart TV, while offering a host of day-of-travel tools for SkyMiles Members designed to streamline their travel journey.
Delta Sync seatback is now available on five fleet types as part of the first phase of the rollout: all A321ceos, A320s, A319s, most 75Ds and many 738s, representing 40% of total inflight entertainment enplanements.
“We have introduced customers to a seatback product that is meaningful and relevant to how they go about their lives,” said Julieta McCurry, VP of In-Flight Entertainment and Connectivity Strategy, Delta. “SkyMiles Members have already logged in to Delta Sync seatback more than a million times, enjoying personalised content and seamless guidance through their travel day.”
Customers can also look forward to a major inflight entertainment software release on their seatback, which includes updates like a new kids’ entertainment view, reimagined flight tools and more, as well as platform performance and stability improvements.
“We’ve learned a lot from our customers in the first year of Delta Sync seatback,” said McCurry. “Most importantly, we’ve learned that Delta has our finger directly on the pulse of what they want – a seamless, elevated and personalised inflight experience. Our focus remains on listening, learning and innovating to deliver exactly that.”
Delta Sync seatback is upgrading the inflight entertainment experience by highlighting Delta Studio content in new and intuitive ways that weren’t previously possible. The dynamic multi-tile home screen, along with content and collection spotlights, puts Delta’s hand-picked content front and centre, offering customers a more prominent and accessible viewing experience.
Starting this September, BBC News joins the list of premier channels on Delta’s live satellite TV1, giving customers free access to the broadcaster’s trusted global journalism.
“BBC Studios has been a valued partner to Delta for many years, working with us to bring diverse and premium content to travellers of all ages,” said Ekrem Dimbiloglu, Managing Director, In-Flight Entertainment and Connectivity, Delta. “We’re proud to elevate the partnership in a new way by adding BBC News to our live TV line-up and strengthening our commitment to offering global content to our customers as they travel to destinations around the world.”
Hear more from BBC News in the Premium Conference at FTE APEX Asia Expo, taking place in Singapore on 19-20 November 2024. Suranjana Tewari, Asia Business Reporter, BBC News, is moderating sessions including the ‘Aviation Leaders Keynote Panel – identifying opportunities, overcoming challenges and embracing innovation to support future growth across Asia and beyond’. Meanwhile, BBC Studios is exhibiting at FTE APEX Asia Expo 2024.
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